Over the past several years, tech leaders have had to make difficult decisions to weather compounding pressures like high interest rates, slow dealmaking, and growing labour costs. Fortunately, the tide seems to be shifting.
According to the 2025 Tech CFO Outlook Survey, which polled 100 tech CFOs on their plans, priorities, and concerns for the year ahead, tech companies expect to re-enter growth mode in 2025. They’ll look to dealmaking, pricing strategy adjustments, and private funding to kickstart their growth.
At the same time, they’ll continue making operational improvements to mitigate risk and maintain stability. Tax is one area of focus, with tech CFOs exploring ways to better support their tax functions. Data privacy is another as tech companies seek to enhance trust with key stakeholders.
Explore what lies ahead for technology this year by reading the 2025 Tech CFO Outlook Survey.
Reflecting on the tech market, 2024 had its challenges but was full of advancements, setting the stage for 2025. As we look ahead, the pace of innovation is accelerating, with a strong focus on sustainability and cybersecurity. Both markets are poised for transformative growth, driven by responsible advancements in technology.
Ian McBane