MediaTalk: The evolution of engagement
MediaTalk: The evolution of engagement
Mergers and Acquisitions (M&A) in the media industry saw a slight dip in the first half of 2024, with disclosed deal values reaching approximately US$60 billion across 630 transactions. This is a modest decline from the 655 transactions in the same period in 2023.
High interest rates, political uncertainty and valuation gaps have led many to shift from large-cap deals to smaller, more manageable mid-market transactions. These deals, though smaller, offer strategic opportunities, allowing businesses to capitalise on innovation and evolving market trends.
As we move through 2024, the dealmaking environment presents significant opportunities for those willing to adapt. The past two years of uncertainty have set the stage for transformative shifts across industries.
Read the report to discover the opportunities emerging this year.